Build a campaign around a shared local moment. Reach eligible event audiences with a dealership message designed for the occasion and a reason to visit afterward.
Event GeoMobile is retained from the current GeoMobile website. Availability, retargeting duration, delivery volume and reporting are campaign-specific.
BUILT AROUND YOUR OBJECTIVE
Make the event part of your market plan.
Choose locations that fit your audience and geography, not just the largest crowd. Then turn the event theme into relevant dealership creative.
01
Choose a relevant event
Select approved sporting, concert or community-event locations within your market.
02
Define the audience plan
Confirm the zones, dates, eligible signals and campaign timing before launch.
03
Continue the message
Use an approved follow-up strategy and a current inventory destination to build on the initial interest.
AN EVENT-SPECIFIC BRIEF
Build the plan before the crowd arrives.
Venue and event relevance
Approved location zones and campaign dates
Audience eligibility and message
Creative formats and destination pages
Delivery, retargeting and reporting scope
YOUR NEXT CUSTOMER IS SOMEWHERE NEARBY
Make the event part of your next move.
Start with your dealership goal. Build the audience, message and measurement plan together.